Who we’ve worked with

Featured Case Studies

MAYBELLINE NEW YORK & CVS PHARMACY – NYC Fashion Week Pop-Up Store

Objectives:

  • Make the excitement of Fashion Week accessible to everyone and not just editors and fashion types
  • Generate social media and traditional press

Method:

  • EventNetUSA took 16 days to turn an empty retail space in a red carpet ready Pop-Up Shop offering free makeovers with professional makeup artists, seminars given by Harper’s Bazaar, and various give-aways.

Results:

  • Good Morning America
  • 114 newspaper stories
  • Returning for 2012 Fashion Week!

Mini Cooper Image

MINI COOPER – Pre-Launch Introductory USA Tour

Objectives:

  • Utilize 100% Event Marketing “instead” of traditional advertising to raise consumer awareness of MINI for 1 full year prior to sales/national introduction

Method:

  • MINI ON-A-SUV: Built 3 SUV’s with MINI’s piggy-backing on top…and using Guerilla Marketing Tactics by driving up at major events across the country
  • True MINI Sports Fan: Physically buying-then-taking out seats and putting a MINI “in the stands” at major league baseball and NFL stadiums…creating unbelievable buzz marketing!

Results:

  • 25MM Live Impressions
  • 41 world-wide “hits” on NFL Monday Night Football
  • Appearing in 5 Major League Baseball Play-off Games with national TV coverage.

Humana Image

HUMANA Let’s Talk Medicare Tour

Objectives:

  • Educate seniors on changes to Medicare Part D
  • Facilitate sign-ups

Method:

  • Over 18 months, EventNetUSA designed, wrapped, coordinated and staffed 10 Humana RV’S that toured 3,000 Wal-Marts with Plan D Interactive Events

Results:

  • Double digit percentage increase in new Medicare Customers
  • Awarded the JD Power & Associates Prestigious Award for Customer Service!

DEER PARK WATER– Glass Enclosed Mobile Recycling Education Tour

Objectives:

  • Introduce Deer Park Waters new half-liter bottle made from 50% recycled PET (rPET)
  • Educate the public on the recycling efforts by Deer Park along with what they can do to help.

Method:

  • Deer Park Water’s Glass Enclosed Mobile Recycling Education Tour brought their message to consumers at events, and retail locations in the Metro D.C. area
  • Recycling display stations inside the truck educated consumers on the progress of recycling by highlighting items that are made from recycled water bottles

Results:

  • Generated 50,000 live impressions
  • Deer Park Water’s Glass Enclosed Mobile Recycling Education Tour returning Earth Day 2012

Client List

  • AARP
  • Adidas
  • Aetna
  • Aging
  • Allstate Insurance
  • Almay
  • American Airlines
  • American Express
  • American Red Cross
  • American Tourister
  • Amoco Motor Club
  • Apple Computers Inc.
  • Armstrong
  • AT&T
  • Barnes-Hind Inc.
  • Best Buy
  • Better Homes & Gardens
  • Black & Decker
  • Blimpie
  • BMW
  • Boost
  • Borden, Inc.
  • Bounty Microwave
  • Butterfingers
  • California Olive
  • California Pistachio
  • California Prune
  • Campbell Soup
  • Canon
  • Caress Beauty Soap
  • CBS Television
  • Cetaphil
  • Chevrolet
  • Chysler
  • Citibank
  • Clairol, Inc.
  • Clearview Electric
  • Coca-Cola
  • Colgate
  • Converse
  • Coppertone
  • Corning
  • Corning
  • DeBeers Diamonds
  • Deer Park
  • DelMonte
  • Delta Dental
  • Discover Card
  • Disney Corp
  • Dole
  • Doritos
  • Dove Chocolate
  • Dr. Pepper
  • Duncan Hines
  • Eastman Kodak
  • ELLE Magazine
  • Equal
  • essie
  • Eureka
  • Everfresh
  • Fidelity Investments
  • Flavia Drink Stations
  • Florida Power & Light
  • Ford Tractor
  • Frito Lay
  • G.D. Searle
  • Garnier
  • General Electric
  • General Mills
  • Ghirardelli
  • Gillette
  • Good Housekeeping
  • Greyhound Bus
  • Hershey's
  • Hertz Corp.
  • Holiday Inns
  • Honda
  • Howard Johnson's
  • Humana
  • International Gold
  • Isuzu
  • Jet Blue
  • John Deere
  • Kelley Services Inc
  • Kellogg's
  • Kikkoman
  • Kinney Shoe
  • Kraft Inc.
  • L'Oreal Paris
  • LaCroix
  • Lawry's Foods
  • Lexmark
  • LifeSavers
  • Lincoln Mercury
  • Lipton
  • Lorimar
  • M&M Mars
  • Major League Baseball
  • Malibu Rum
  • Maybelline New York
  • MCA Records
  • McCormick & Co. Inc.
  • McDonald's
  • Mead Johnson
  • Metbrau
  • Milton Bradley
  • MINI Cooper
  • Minute Maid
  • Mistic
  • Nabisco Brands Inc.
  • National Beverage Corp.
  • National Car Rental
  • National Football League
  • National Institute on
  • NBA Licenses
  • NBA Properties
  • Nestle
  • Nestle Waters
  • Newsweek
  • Nissan
  • Nivea
  • Norwegian Cruise Line
  • Nutrasweet
  • Ocean Spray
  • Oster Corp.
  • Pepperidge Farm
  • Pepsi Cola
  • Pfizer Pharmaceuticals
  • PGA Tour
  • Pillsbury
  • Proctor & Gamble
  • Prudential
  • Quaker State
  • Ramada Inns Rawlings
  • RCA
  • Reader's Digest
  • Reebok
  • Revlon
  • Rubbermaid
  • Samsung
  • Schick
  • Seagrams
  • Sheraton Hotels
  • Smith Kline Beecham
  • Snausages
  • Soft Sheen
  • Southern Comfort
  • Spalding
  • Sunbeam
  • Tampico
  • Tetley Tea
  • Thomas J. Lipton
  • Toast Master Oven
  • Toyota
  • Travelodge
  • Tyco
  • U.S. Department of Energy
  • Unilever
  • United Distillers
  • Universal Studios
  • Upper Deck
  • Vaseline
  • Viactin
  • Vlassic
  • Voom
  • W.A. Taylor Co.
  • Wal-Mart
  • Whirlpool
  • Wilkinson Sword
  • Winston Cigarettes
  • Wondra Flour
  • Yoplait Yogurt