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Sample
Your Brand to Active Seniors 50+ at
"NIFTY OVER FIFTY"
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WHERE:
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150 Targeted Prime Shopping Malls Nationwide (top 50 ADIs) |
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WHEN:
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Friday, Saturday, Sunday in June |
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EVENT:
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Visting
Mall Seniors will be handed a special plastic bag filled with samples
and coupon offers during morning Mall Walks and throughout the day
over the weekend.
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TARGET
AUDIENCE:
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2,000,000 Seniors |
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PROMOTION:
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Mall signage, advertising and on-site promotion. |
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SAMPLES
AND BREAKOUT:
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Northeast
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30
Malls
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400,000
Units
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Southeast
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30
Malls
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400,000
Units
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Midwest
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30
Malls
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400,000
Units
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Southwest
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30
Malls |
400,000
Units |
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West
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30
Malls |
400,000
Units |
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COSTS,
National
and by
Region:
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Units |
Total
Cost
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Cost
Per
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Samples:
Full Run
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2,000,000 |
$146,000
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7.3
cents
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Samples:
Region
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$31,200
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.8
cents
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Coupons:
Full Run
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2,000,000 |
$2,000
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3.6
cents
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EXCLUSIVITY:
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By
Brand Category
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For
Space Reservations in "NIFTY OVER FIFTY", or to receive information
on other Custom Produced Consumer Targeted Mall Events, contact
Joel Benson, EventNet Mall Marketing (954) 467-9898 founded in 1976,
EventNet is the oldest and largest producer of Consumer Brand Product
Events in the Shopping Center Industry.
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to
download information in
8-1/2 x 11 adobe acrobat
format.
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| Note:
If you don't have the acrobat reader, click
here and you can download it right now at no charge. |
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