Florida Power & Light
Consumers cool off in the summer heat with blasts of cold nitrogen
To launch its new energy usage app, FPL turned to EventNetUSA for a fun out-of-the-box activation. The solution - treat FPL customers to a summer cool down in the FPL Cooling Station.
Guests download app as entry into cooling station. Upon entry, offical countdown starts. Guests are blasted with cold nitrogren, dropping temperatures inside station by more than 30 degrees! The fun is captured via GIF generator and shared on social media for sweepstakes entry.
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