Partners in Primary Care
Drive-thru Discovery Experiences
Partners in Primary Care (Partners) is a family of senior-focused primary care clinics that serve over 35,000 Medicare Advantage patients.
Partners turned to EventNetUSA to deliver a solution for touchless open house experiences in the day and age of COVID-19.
With goals of incorporating center tours, care model education, data collection and complimentary food distribution, EventNetUSA conceptualized the Drive-thru Discovery Experience.
Drive-thru Discovery Experience Overview
- Parking lot events that enable consumers to engage safely from their vehicles
- Four touchpoints
- Welcome and data collection/raffle entry
- Virtual activity showcasing in-center social events
- Broker engagement and eligibility Q&A
- Thank you, food distribution and invitation for concierge style virtual tour
- Set dressed with branded backdrop, signage and balloon arch
- Crowd entertainment provided by professional DJ
- Pre-event promotion via direct mailers and teams canvassing demographically targeted neighborhoods with flyers



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