Drive-thru Discovery Experiences

Partners in Primary Care (Partners) is a family of senior-focused primary care clinics that serve over 35,000 Medicare Advantage patients.

Partners turned to EventNetUSA to deliver a solution for touchless open house experiences in the day and age of COVID-19.

With goals of incorporating center tours, care model education, data collection and complimentary food distribution, EventNetUSA conceptualized the Drive-thru Discovery Experience.

Drive-thru Discovery Experience Overview

• Parking lot events that enable consumers to engage safely from their vehicles
• Four touchpoints
  • Welcome and data collection/raffle entry
  • Virtual activity showcasing in-center social events
  • Broker engagement and eligibility Q&A
  • Thank you, food distribution and invitation for concierge style virtual tour
• Set dressed with branded backdrop, signage and balloon arch
• Crowd entertainment provided by professional DJ
• Pre-event promotion via direct mailers and teams canvassing demographically targeted neighborhoods with flyers